Self-Publishing Advice with Cristina G.

Cristina G. was born in Romania during one of the harshest communist regimes that ever existed.

The tenth child of a farmer’s family, she has six sisters and used to have four brothers, now only two.

Aged eight, she read Les Misérables by Victor Hugo and fell irremediably in love with books. Since then she kept dreaming of writing for many years, and she wrote a lot, but never thought of publishing.

In 2012, after living in Italy for ten years, Cristina became a blogger.

In June of 2014, with the help of a British friend, she moved to the UK. Here, although her expectations were not great, Cristina fulfilled the dream she never dared to dream before.

Cristina G. is now a registered author and dedicates her life to writing focusing on human behaviour, emotions and feelings.

Her latest book is the self-help/nonfiction, It’s Never Game Over.



Thank you for this interview. You self-published your latest book, It’s Never Game Over. Would you please tell us why you chose the self-publishing route?

Like most authors, my dream was to be published by a traditional company. After self-publishing other five books, I decided that I actually prefer this method to the “dreamy” one.

It’s easier, accessible to all, and it could be free if you do everything yourself.

You could publish it on your time at any hour of the day or night. You are your own publisher, your own boss.

But most of all, the content of your book remains exactly as you want it to be.

Take us through the process. You had an idea for your book, you wrote it, and then you decided to find a publisher. What were your experiences with that?

I have countless ideas, but a limited time as I have a day job too. Therefore, I decided to focus on non-fiction for the time being to help my fellow humans.

I am my own publisher.

The first draft of this book was addressed to writers only. After the proofreading, I realized that many others will benefit from reading my book. So, I made several changes and proofread it again, and again and again.

I had some great feedback from my beta readers, as well as quite a few very harsh comments. My statements are very assertive, and they might hurt people’s feelings. I had seconds thoughts, and it took me a lot of time to decide to publish it.

I did my best to sweeten some of my opinions, but in the end, this book is addressed to people who struggle with many things. From my experience, most of us need a kick in order to take action.

I paid a professional to edit it. I disagreed with many suggestions made by my editor. Upon consideration, I changed other things. I proofread it again, and when I was content with the final work, I took a huge risk and hit “Publish.”

Discipline is fundamental to everybody’s success. I am happy with my decision as I know for sure that it will help many people. I don’t care if my readers hate me, all I care about is to make them reflect and take a step in the right direction.

“Believe you are happy and you are halfway there.”

What different online stores carry your book?

I decided to publish my books exclusively on Amazon and CreateSpace.

Do you think that having your book self-published makes any difference to the media?


Are they open to interviewing self-published authors or reviewing their books?

I am not sure as haven’t been asked or offered an interview as yet. My name is just a name for now.

Authors who go the traditional route have an edge over self-published authors in regards to distribution to bookstores. How did you handle that as a self-published author?

I must be honest, I haven’t thought of that yet. I am very busy with writing. I am happy with my books being available online.

On the other hand, self-published authors have the edge over traditional books in the regards that the author has all the control.

Yes. That is what made me decide to stick and be more than happy with self-publishing. However, I am referring exclusively to that process in which you are the one who publishes the book, not a company.

I’d like to begin with your cover. Did you make it or did you have someone else design it?

I designed all my covers at the beginning. But I am a writer with limited knowledge of design and absolutely no free time to create something outstanding for my readers.

As I am eager to please my fans, I spent months searching for a professional to take care of my covers. Now all my covers are made by various talented book designers.

Did you get someone to format it for you or did you do that?

I format all my books.

What was the hardest challenge for you to self-publish your book?

I was led to believe that if you hire a company to take care of publishing your book, the whole process would be hassle free and the results outstanding.

I have spent many months looking for the best company to do that for me. I read countless forums, reviews, and many divergent opinions. I invested all my savings, and it goes without saying that I had huge hopes.

The book was an absolute flop.

That was the hardest challenge and the worst decision in my entire writing career. Nevertheless, it was also a great lesson to learn.

What steps are you taking to promote it?

Again, like most writers, I am not a business person. I find marketing to be a creativity destroyer. However, I don’t write for myself, so I do everything I can to make my books known worldwide.

I have been a blogger for six years now. I own six and write on all of them when I can. I update the English ones weekly, or more often.

  • · When I publish a book, my first step is to write a few posts about it and share them on Facebook and Twitter.
  • · I take advantage of KDP Select and offer it for free as often as possible.
  • · I submit my free promotions to various specialized websites.

Do you have any advice you’d like to share with other self-published authors?

Yes. There is a market for every story and every author. Don’t build your fame destroying others. The authors who write their books are not your rivals. They are your buddies in a very daunting process. Recognize, Appreciate and Respect.

Follow the Golden Rule: “Do unto others as you would have them do unto you.”

This was largely explained in Author for Life or for a Living?

Thank you from the bottom of my heart,

Christina G.

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