The Right Way and the Wrong Way to Promote Your Book Online: I Choose the Wrong Way
By Susan Wingate
Of late, every time I teach at a writing conference, the program coordinators slate a workshop with a title something like this: How to Blog Effectively or The Art of Blogging. You get the idea. They have rules like: never blog without knowing the topic you’ll be discussing; and, try to blog in your niche. Words of wisdom for sure however if your niche is writing or more succinctly, novel writing, well every Johnny out there has a blog about it. It seems the blogging market for how-to-write has become glutted.
For me, blog writing is secondary to novel writing and so I use my blog to grease my creative and technical skills. I like humor too so I sort of play around when I blog. I get silly even.
For instance, I broke out in a huge full-body rash this past April and because this new development sent me on an adventure to the doctor, I decided to blog about it. Wise in the eyes of blogging experts? I dare say not. But did it get noticed? Oh. My. Yes. That one blog post brought the most visitors to my website in months. Since then, I post everything and anything that comes to mind. Sometimes these postings are about writing but I always add a bit of humor to them. People like to laugh, plain and simple. Today’s blog, July 2nd, tells about the time my husband called me a hermit. Of course, my husband, Bob gives me tons of great fodder for writing. He makes me laugh because he doesn’t understand me. This paradoxical relationship makes for great humor. We’re terribly in love with one another but, still, he’s a businessman and I’m an artist. The rift between these two mindsets can seem as deep as the Mariana Trench.
Anyway, I tend to believe that people like to laugh. Writing funny makes me laugh too. Maybe it doesn’t meet The Idiot’s Guide to Blogging but if everyone’s laughing then we all win. Right?
About the Author:
Most recently, Susan Wingate’s novels, SPIDER BRAINS and DROWNING each reached Amazon Bestseller status in 2012. DROWNING won the 2011 Forward National Literature Award for Drama. She would love for you to read her books. You can find them all under the tab on this site labeled “Books”. SUSAN has written eleven novels, two short story collections, a few plays, one screenplay and tons of poems. Her latest 2011 novel DROWNING (contemporary women’s fiction), won 1st place in the 2011 Forward National Literature Award and also won a finalist award for the category of Women’s Fiction/Chick Lit in the 2011 International Book Awards. A vibrant public speaker, Susan offers inspiring, motivational talks about the craft of writing, publishing and marketing, and how to survive this extremely volatile (e-)Publishing industry. She presents these lectures for private groups and at writing conferences, libraries and bookstores around the country.
To learn more about Susan, visit her website: http://www.susanwingate.com
- Women Fiction Author Susan Wingate on ‘Easy as Pie at Bobby’s Diner’ Virtual Book Tour Dec. 6
- Shining the Book Promotion Spotlight on Women’s Fiction Author Susan Wingate
- Ghost Hunter Susan Kronick on ‘Sarah They’re Coming for You Virtual Book Tour 2011′
- Shining the Book Promotion Spotlight on Historical Fiction Author Susan Spence
- Book Promotion & Publicity Tips: How to Promote Your Books with Kerri Nelson