Book Marketing Buzz: Book Promotion & Publicity Tips: How to Promote Your Books with Richard Dudum
Posted by pumpupyourbookpromotion on March 10, 2008
Richard Dudum is the author of What Your Mother Never Told You, A Survival Guide for Teenage Girls. His book is at the top of the charts at Amazon. He is on tour this month with Pump Up Your Books Promotion and I asked him about his marketing strategy.
So far I have done very little to market the book, but the response has been wonderful. The book was first made available at Amazon.com in mid November 2007. In the last four months I have sent three press releases. In addition, the book has been reviewed by a number of people who have written newspaper articles or have posted their reviews on the Internet, including on Amazon.com.
I have also had the opportunity to be interviewed on Television stations in San Francisco and Florida. In addition, a news station in Wichita, Kansas ran a story on the book. All of the pieces are, or soon will be on the “Media Tab” link of the website at What Your Mother Never Told You.
You can also find more about his book at his website.
pumpupyourbookpromotion said
Nice post Richard. What type of response did you get from your press releases? How many review requests did you receive? Did you handle the press releases on your own or hire a company to help you with this?
Thanks.
Cheryl
Richard Dudum said
I handled the press releases with the help of my editors. I did receive an excellent response from the press releases. I received about 100 requests for review copies of the book. Those review copies have resulted in the press and news stories to date.